Cake Mascara

Cake Mascara is still on the market but has lessened in popularity to liquid forms. If you've ever watched an old-time movie you already know the vintage Hollywood look that it provides. You need both hands and a little water to apply this product, but it does offer great control and longevity. Unlike your liquid mascara this won't dry up!

History of Mascara:

If you look at Egyptian art you already know that various types of mascara have been around for thousands of years. The Egyptian formula was a tad unappetizing since it included crocodile dung. It would be a very long time before the components in mascara would improve. In fact, it wasn't until the Victorian era that home beauticians tinkered with recipes in preparation for various social events.

Come 1913 an actual commercial product became available. This blended petroleum jelly with coal dust – still not the greatest mix. Wand mascara didn't appear until the 1950s. That makes cake mascara very classic.

The original formulation included 50% soap. This helped smooth the application. Unfortunately the soap made the mascara prone to running. Eventually that foundation was replaced with wax so that it became far more water resistant and longer lasting.

Benefits:

If you've ever put on wand mascara and discovered lumps on your lashes, you know one reason why some professional makeup artists love the cake formulas. Unlike its liquid cousin, it is less prone to smudging and separation. And because it is in a solid form, you can apply several layers to achieve the volume desired without clumping. From a health perspective, the applicator gets washed after every use, unlike the wand applicator that simply returns to the bottle.

Applying the Mascara:

Some people may feel a little shy about trying this mascara because it needs to be applied differently. Don't be. It really isn't that difficult. Yes, you may have a learning curve here, but you'd have one with any new cosmetic technique you want to learn.

Hint: warming up your eyelash curler helps spread the mascara more evenly

Step one is curling your lashes beginning at the tip then again at the base. This will make it much easier to apply the mascara as you already have the shape desired in the lash.

Dip the applicator in clean water and brush across the cake mascara. You don't need a lot! Now, use the applicator in the same type of single motion as a wand. Do not, however, go over the same area twice. Wait until the mascara dries.

Now comb and separate the lashes. At this point you can determine if you want another layer for more depth, thickening, lengthening and definition.

Cost Factor:

Cake mascara can cost as little as $7.00 or as much as $30+. However, remember that its going to last you a great deal longer than liquid wand mascaras.

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